The registration for Annual Awards of HOLIDAY&SPA EXPO 2021 will be open soon!

TERMS

Candidates for the ANNUAL AWARDS OF HOLIDAY & SPA EXPO can be all organizations, institutions, private companies and individual personalities, either on their own initiative or nominated by third organization / institution.

To nominate in the competition for the HOLIDAY & SPA EXPO award, it is required to:
– To fill in a REGISTRATION FORM containing all necessary information about the applicant and the contribution in the field of the nomination.

Each year, the founders of the prize designate the members of the jury who carry out the evaluation of the projects that have participated in the competition. Nominations and winners are posted on the site: http://www.holidayfair-sofia.com/.

The jury evaluates the information gathered on companies by their professional competence and is entitled to collect additional information and documents for more accurate judgment. The rating is formed according to a predefined formula, after completing the REGISTRATION FORM.

The decisions of the jury are final and they are not subject of discussion and objection. The arguments of the jury are not being shared, published, and provided under any circumstances.

The prizes FOR PRESENTATION DURING THE EXHIBITION are determined by the jury – on place in the exhibition halls and do not require REGISTRATION FORM.

Official awarding ceremony – during the cocktail for participants in HOLIDAY&SPA EXPO 2021.

The winners of the HOLIDAY & SPA EXPO award receive a special advertising package that includes:
– Promotion of nominations and prizes /in media, website, social media /;
– Information for the winners of the event’s media partners;
– Providing an electronic logo and a vision of the award for website to use in other promotional materials;
– Free advertising page in the catalog of the next edition of HOLIDAY&SPA EXPO

APPLICATION DЕADLINE – 01.02.2021

 

Participation in the main competition program of the HOLIDAY & SPA EXPO 2020 is free of charge.

HOLIDAY MOTION PICTURES contest:

FOR REGISTERED PARTICIPANTS OF THE HOLIDAY & SPA EXPO the participation in the HOLIDAY MOTION PICTURES is free.

For other companies who aren’t participating in the exhibition, the fees are:

  • Participation in the HOLIDAY MOTION PICTURES contest: €25/ 49 BGN (incl. VAT).
  • Participation in the International Tour Film Fest Bulgaria: €90/ 176 BGN (incl. VAT).
  • Package price for participating in the both contests: €100/ 195 BGN (incl. VAT).

 

DETAILED INFORMATION ABOUT THE CATEGORIES:

TOUR OPERATORS IN FOCUS 

OUT OF THE BOX 

The prize is awarded to a tour-operators / tourist agencies with unique tourist programme or destination, not being offered by any other agency and/or includes wacky routes, places, attractions, way of travel.

Evaluation criteria:

  • Programme description
  • Tourist sites visit /type, number/
  • New (newly discovered, less popular) attractions /type, number/
  • Sales number
  • Reviews from clients and partners
  • Photos and publications

WELL- BEING

The prize is awarded to a tour operator for a developed programme or a Wellness/Medical or SPA Tour, subordinate to the philosophy for a better living. A programme that includes active relaxation and activities or procedures – water, cosmetics, healing, sports, etc., which offers a balance between rest, physical activity, therapy and food for the soul and body.

Evaluation criteria:

  • A programme description
  • Does the programme offer an integrated approach to the health care /what type, e.g. healing therapies, balanced diet, digital detox…/
  • Sales number
  • Additional tourist attractions, sightseeing, arts included
  • Reviews from clients and partners
  • Photos and publications

CULTURAL ROUTES

The prize is awarded to a tour operator specializing in cultural tourism for a tourist programme or a tour that offers unusual combinations of cultural and historical attractions, routes, events, objects, cultural or religious heritage, religious and/or pilgrimage tours.

Evaluation criteria:

  • A programme description
  • Included visits  /type, number/:
  • Cultural-historical heritage;
  • Archaeological sites, architectural monuments and complexes;
  • Religious monuments – cathedrals, churches, monasteries and events from the religious calendar;
  • Museums, galleries, arts and crafts, ethnographic sights;
  • Festivals, spectacles, congresses, fairs, reproductions, exhibitions;
  • Modern visual art and architecture;
  • Sales number
  • Reviews from clients and partners
  • Photos and publications

MASTERS OF TASTE
The prize is awarded to a tour operator for a specialized program or tour in the field of gourmet tourism. Culinary vacations, wine destinations or tastings that offer cultural identity, authentic cuisine, traditional dishes and drinks.

Evaluation criteria:

  • Programme description
  • Additional activities included – e.g. enabling tourists to get acquainted with the production process, etc.
  • Additional tourist attractions included, sightseeing (type, number)
  • Customer and partner feedback
  • Photos and publications

INDUSTRY IN FOCUS

THINK DIGITAL | INNOVATION PROJECT OF THE YEAR IN THE FIELD OF TOURISM

The prize is awarded to modern approaches and technologies for tourists information and servicing, adopted by the company’s activities. The award is given to tour operators, tourist companies, municipalities, tourist areas (hotels, complexes) for creating  innovative concepts, technical and technological solutions, new types of services, software, marketing, communication or organizational innovation, etc.

Evaluation criteria:

  • Project description
  • Information on the implementation of the project
  • Number of implemented projects
  • Target groups of the project
  • Information about the authors of the innovative project
  • Photos and publications

HAPPY SOCIETY | CHARITY / SOCIAL PROJECT OF THE YEAR IN THE FIELD OF TOURISM

The prize is awarded for the implementation of a charity initiative or a social project. The award is given to tour operators, tourist companies, municipalities, municipal agencies, NGOs, tourist areas, hotels, complexes or individual personalities with successfully implemented charity projects or social entrepreneurship that engages and creates alternative employment opportunities for people excluded from the labor market, disadvantaged young people – projects that improve people’s lives.

Evaluation criteria:

  • Project description
  • Information on the implementation of the project
  • Target groups of the project
  • Involve volunteers
  • Achieved project results (e.g. amount of donation or number of people who are employed on a labor contract under this project)
  • Information about project authors
  • Photos and publications

THINK GREEN | ECO PROJECT OF THE YEAR IN THE FIELD OF TOURISM

The prize is awarded for the implementation of a project or investment related to environmental improvement, the use of environmentally friendly tourism products and energy efficient technologies, waste reduction, application of environmental standards, preservation and conservation of biodiversity and etc. The prize is awarded to tour operators, tourist companies, municipalities, tourist areas, NGOs, hotels, complexes with successfully implemented projects in the field of resource efficiency and environmental protection.

Evaluation criteria:

  • Project description
  • Territorial range of the project
  • Overall objective of the project
  • Target groups of the project
  • Achieved project results
  • Information about project authors
  • Photos and publications

DESTINATION IN FOCUS | ACTIVE PROMOTION OF TOURIST DESTINATION

The prize is awarded to companies, municipalities, municipal agencies, NGOs, tourist areas, hotels, complexes for conducting a coherent policy of developing a tourist destination / promoting a particular region, settlement or country as a tourist destination.

Evaluation criteria:

  • Number of exhibitions
  • Attractive presentation of HOLIDAY & SPA EXPO
  • Realized information events
  • Destination website developed
  • Distributed advertising and information materials
  • Internet and social networking activity
  • Special promotions and other projects to encourage consumers
  • Photos and publications

DIGITAL MASTERS | EFFECTIVE DIGITAL MARKETING IN THE FIELD OF TOURISM

The prize is awarded to tour operators, tourist companies, municipalities, municipal agencies, NGOs, tourist areas, hotels or complexes for effective web presence.

Evaluation criteria:

  • Official company website with a responsive design
  • Ability to connect online via the website / live chat, feedback form or other /
  • Keeping up-to-date online offers, online bookings, or buying goods or services relevant to the company
  • Ability to connect directly through the website
  • Social Networks Used to Promote Business
  • Using Virtual reality, Live streaming video, and more.
  • Presence in other online distribution and advertising channels
  • Additional practices – publications, online banners, etc.

EXHIBITORS IN FOCUS | AWARDS FOR PRESENTATION AT THE EXHIBITION

The prizes FOR PRESENTATION DURING THE EXHIBITION are determined by the jury – on place in the exhibition halls and do not require REGISTRATION FORM.

LOCAL DIVERSITY | PROFESSIONAL PRESENTATION OF AN INTEGRATED TOURIST PRODUCT – NATURE, HISTORY, CULTURE

The prize is awarded for a consistent, comprehensive policy for the presentation of the richness and diversity of the tourist product (cultural and natural landmarks, museums, historical restorations etc.) and attractive presentation of HOLIDAY & SPA EXPO to companies, municipalities, municipal agencies, NGOs, tourist areas or personalities.

Evaluation criteria:

  • Presentation of the product on the participant’s stand (relevant design, audio visual aids, additional materials, etc.)
  • Product range (included items, e.g. cultural and religious tourism, eco, natural and rural tourism, sports, balneology and SPA, adventure, exploratory, culinary, etc.)
  • Additional practices – publications, online advertising;

IMPRESS ME | INNOVATIVE PROMOTION OF TOURIST ATTRACTION

The prize is awarded to companies, municipalities, municipal agencies, tourist areas for an original idea, a professional design and innovative promotion of a tourist attraction /customs, lifestyle, folklore, festivals, attractions etc./ on the HOLIDAY & SPA EXPO.

Evaluation criteria:

  • Presenting the attraction on the participant’s stand (relevant design, additional materials, etc.)
  • Exposure lights, color, audio effects, video projections, multimedia presentations;
  • Interactive animation that provides direct interaction with visitors;

HOT TOPIC | ACTUAL THEME / DISCUSSION IN THE ACCOMPANYING PROGRAM

The prize is awarded to companies, municipalities, municipal agencies, NGOs, tourist areas, hotels, complexes or characters (for lectures, presentations and discussions on topical issues related to tourism development, sustainable development of destinations, trends and opportunities in the tourism, solutions of problems, vocational education, labor market, etc.) in the accompanying programme of HOLIDAY & SPA EXPO.

Evaluation criteria:

  • The theme of the event – what actual problems it poses and what solutions it offers;
  • Lecturers, participants, effective management (moderation) of the discussion;
  • Additional materials (printed, multimedia presentations, etc.);
  • Practices for attracting new participants (pre-ad, invitations, registration);

BUSINESS FRIENDLY | STAND WITH BUSINESS ORIENTED AND FUNCTIONAL DESIGN ON THE HOLIDAY & SPA EXPO

The prize is awarded for a stand of HOLIDAY & SPA EXPO, which perfectly presents the product of the company, offers an attraction and a shared experience.

Evaluation criteria:

  • Effective and functional design;
  • Convenience for the visitors;
  • Practices for attracting customers;
  • Used new materials, technologies, lights, color, audio effects, projections;
  • For the second time International Tourist Fair HOLIDAY & SPA EXPO in partnership with the International Tour Film Fest Bulgaria “On The East Coast of Europe” organizes a contest for commercial tourist videos.

HOLIDAY MOTION PICTURES | COMMERCIAL / SHORT ADVERTISING FILM (UP TO 3 MIN) IN THE FIELD OF TOURISM.

In the competition will be included video productions from all over the world, presenting variety of tourist themes – countries, regions, natural phenomenon, cultural event, historical places and museums, entertainment tours, gastronomic masterpieces, customs and rituals, hotels and everything else, concerning tourism – there are no limitations.

In the competition can take part: State institutions, NGOs, Tour operators, Travel and Transportation companies, Airlines, Municipalities, Tourist information centers, Tourist areas or sites (hotels, complexes), public and private broadcasters.

Evaluation criteria:

  • We will look for an original interpretation, wacky ideas, engaging sequences and sound.
  • Original general concept;
  • Does it have the “WOW” effect – does it present the service/the product/the place in an untypical and impressive way;
  • Effective advertising message;
  • Does the idea correspond with the brand;
  • Attractive vision and sound design;
  • Does it predispose to visit the place/use the service;
  • High quality technical performance;

CONDITIONS TO PARTICIPATE

  • All advertising and short commercial films (including non-broadcasted), produced in the period from 01.01.2018 to 01.02.2020.
  • Participants must own the rights (including authorship and related) on the productions. Participants bear full responsibility for outstanding copyrights
  • All promotional forms have to be submitted by 01.02.2020 at the latest and то meet the requirements. The application form is completed online on the website HOLIDAY & SPA EXPO 2019/ EVENTS/ ANNUAL AWARDS 2019: https://bit.ly/2FOgCJk
  •  To the application form has to be attached your video in the format: full HD, 1920×1080, YouTube, Vbox7, Vimeo or another video platform. All submitted links have to be active from the moment they are submitted by April 30, 2020.
  • Duration of the video – no more than 180 sec (3 min.)
  • In case the used language is different from bulgarian or english, the videos have to contain:
  • bulgarian or english subtitles
  • synchronising in bulgarian or english
  • written resume in bulgarian or english
  • Please submit with your application, when it is possible, pictures, images, and logos of your records, which will be used by the festival for promotional purposes.

FOR REGISTERED PARTICIPANTS OF THE HOLIDAY & SPA EXPO the participation in the HOLIDAY MOTION PICTURES is free.

REGISTRATION FEE

  • Participation in the HOLIDAY MOTION PICTURES contest: €25/ 49 BGN (incl. VAT).
  • Participation in the International Tour Film Fest Bulgaria: €90/ 176 BGN  (incl. VAT).
  • Package price for participating in the both contests: €100/ 195 BGN (incl. VAT).

Participation fees are paid by bank transfer:

ET PRIM EXPO – Vihra Ognyanova

Current account in EURO: IBAN: BG32BPBI79401452416401

Eurobank and EFG Bulgaria, Sofia Branch BIC: BPBIBGSF

By submitting the application form, the participant:

  • Agrees that the names of the productions and creators of the films, the productions or parts of them can be published and / or used for promotion of the contest;
  • Agrees that the productions can be broadcasted for non-commercial purposes under the logo of the contest for public shows, on TV channels and on the Internet during and after the Festival, within one year of the date of the competition;
  • Declares that they own the rights to use and distribution and agrees that all costs arising from any disputes concerning the broadcasting rights of the productions are at the expense of the participant.
  • All submitted productions are reviewed, evaluated and the prize-winning productions are nominated by the Jury.
  • The prizes are awarded on the official ceremony of HOLIDAY & SPA EXPO.
  • Winners will be notified in advance. The presence of the winning participant on the award ceremony at the IEC, Sofia, is highly desirable.
  • The winners of the competition HOLIDAY MOTION PICTURES will receive the status of nominated  for a prize at the International Tour Film Fest Bulgaria.
  • Please fill in the application form very carefully. The provided data will be used for certificates, nominations and awards. Once the application form is submitted, changes are not possible.

SMILE!  BEST SMILE IN TOURISM – THE SPECIAL PRIZE OF THE DENTAPRIME CLINIC 

The prize in this category is bestowed and handed over by a representative of DENTAPRIME to person from the participants in HOLIDAY & SPA EXPO.

Good luck!